SRH University (Berlin)

Additional information

Overview

The BA Creative Industries Management study programme adapts all-time management classics to the complex and dynamic world of the cultural and creative industries and the broader creative economy.

During your studies, you can focus on four areas: Music, Visual Arts, Creative Writing or General Creative Industries Management.
You become part of a diverse, international, and supportive community whose members co-create their learning experiences on a day-to-day basis.

You will learn about diverse business models, strategies and practices and develop your own identity as a creative manager. You will be able deepen your knowledge about non-traditional industries and the arts, as well as social, sustainable, and cultural organisations.

You will gain further practical experience in managing and marketing creative processes and products through numerous hands-on projects with fellow students across the entire School of Popular Arts and in collaboration with our diverse network partners.

Career opportunities

• Management and marketing in businesses and organisations in the creative industries (advertising, architecture, arts and crafts, design, fashion, film, photography, music, performing arts, publishing, software, games, tourism and leisure, television and radio)
• Professional service firms, delivering services to the creative industries (e.g. Communication, event, and marketing agencies)
• Business associations and policy makers in the field
• Businesses in other industries that are seeking creative talent in areas such as innovation and change management
• Communication, event and marketing agencies
• Communication, media relations, and marketing departments of companies
• Working as a freelancer and entrepreneur with your own business