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Ulster University (QA)
MSc Marketing
Study detals
: Postgraduate : Master of Science : full-time : 12 MonthRequirements
Entry requirement
2:2 (second class) honours degree, or equivalent. Applicants would normally have 2 years’ relevant work experience.
English language requirement
IELTS 6.0 with no band score less than 5.5, or equivalent
OR HKDSE English Language – Grade 4 overall with no less that 3 in any of the 4 sub skills
OR Indian Standard XII English – Minimum of 70% (in Central Board of Secondary Education (CBSE) or Indian Certificate in Secondary Education (ICSE) only)
Additional information
This programme will equip you with a clear understanding of marketing and business development, as well as key skills to help you become successful a leader in the global business arena
Marketing is all around us, with people seeing 5,000 ads every single day (Learn Hub, 2021). You will develop valuable marketing knowledge in areas such as strategy management, global marketing, and digital communications, combined with key transferable skills to help you become career-ready and achieve your goals.
This programme will allow you to learn how to conceive, design and implement a substantial research project, enhancing lifelong learning skills for your professional development and future career.
Learn how to improve entrepreneurial marketing and business practice by understanding how to apply knowledge to complex business issues
Explore digital communications and the ways in which SMEs approach marketing in a digital world
Understand how to make the most of marketing opportunities through an innovation-focused approach
Develop marketing analytics skills and boost your awareness of sustainability marketing
Build practical knowledge with applied projects to prepare you for employment