SRH University (Berlin)
SRH University (Berlin)

SRH University (Berlin)

Ernst-Reuter-Platz 10, 10587 Berlin, Germany Berlin, Germany Visit web page

International Business Administration - Focus on Digital Marketing (International Experience Track) | English

Study detals

: Master's degree : BA in International Business Administration - Focus on Digital Marketing : Full time : 42 Month

Requirements

 
 

Additional information

Overview

Fine-tuned marketing strategies drive the core decisions of any modern business. The days of keyword-stuffing and bloated Google Ads budgets are over.

Whether you (or your future client) are an online shop or a SaaS (software-as-a-service) company, all your efforts will zoom in on one focus: understanding your customer. Digital marketing provides the analytical insights that enable the rest of the business to reach this goal.

Based in Berlin, Germany’s tech hub and startup capital, we designed this industry-friendly bachelor degree especially for you – to explore different management disciplines and deepen your knowledge in the operational fields of digital marketing.

Career opportunities

Choose from the following career paths:

  • Digital Marketing manager
  • Product manager
  • Brand marketing expert strategist
  • Content strategist
  • Market and consumer researcher
  • Marketing and business consultant
  • Positions in advertising and communication