Do you dream of running or working in a family business? Do you want to understand the unique challenges and strategies behind successful family businesses? Are you looking for practical tools to help you grow your family business? The specialisation "Family Business" is the perfect choice for you! With our specialisation, you will gain solid theoretical knowledge and practical skills necessary to work and manage family businesses. The study program includes:
- Finance of the family business: Financial Strategies of Family Businesses, Capital and Investment Management.
- Legal and Tax Aspects of Doing Business in Poland: You will learn the key legal and tax regulations that affect the operation of family businesses.
- Professionalization of the family business: You will learn how to introduce modern management practices and raise operational standards.
- Role of the owner and managers in a family business: You will learn how to effectively perform the role of owner and manager.
- Leadership in a family business: You will learn about different leadership styles and how to motivate the team in the specific context of family businesses.
- Psychology of Family Businesses: Relationship Dynamics and Power Transitions - you will understand the dynamics of relationships in family businesses.
- Marketing and Branding in a Family Business: You will learn how to build a strong brand and conduct effective marketing activities.
- Managing Change in a Family Business, Succession Strategies: You will learn how to manage change and plan for succession.